Advocation

/ˌædvəˈkeɪʃən/ noun

The act of advocating for or supporting a cause, person, or idea; the practice of speaking in favor of something.

From Latin advocatio, meaning the act of calling to one's aid or defense. It derives from advocatus, combining ad- (to) and vocare (to call). The word entered English in the 15th century to describe the profession or practice of a lawyer, then broadened to mean any support or argument.

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