Hubbub

/ˈhʌbʌb/ noun

A chaotic din caused by a crowd of people; confused noise or activity.

From Irish 'ababú' or Scottish Gaelic 'ubub', both exclamations of contempt or aversion. The word entered English in the 16th century, originally used to represent the war cry of Irish clans, later generalized to mean any confused outcry.

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