Affiche

/əˈfiːʃ/ noun

Definition

A public notice or poster, especially one displayed officially or prominently in a public place.

Etymology

From French affiche, past participle of afficher 'to post up,' derived from Latin ad- 'to' + ficāre 'to fix.' The term evolved to mean any official public announcement or advertisement displayed where many people can see it.

Kelly Says

This word is how French and art communities refer to concert posters and exhibition announcements—it's why famous artists like Toulouse-Lautrec became known for 'affiche' art, creating stunning posters that were displayed everywhere in Paris, turning advertisements into masterpieces.

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