Conduce

/kənˈdjuːs/ verb

Definition

To lead to or contribute toward a result; to help bring about or promote something.

Etymology

From Latin 'conducere' (to lead together, to bring about), formed from 'con-' (together) + 'ducere' (to lead). The word entered English in the 16th century with a meaning of promoting or contributing to an outcome.

Kelly Says

Conduce is a delightfully formal word that means 'to lead toward'—it's closely related to 'conduct,' 'duct,' and 'deduce,' all sharing that Latin root about leading, but conduce specifically emphasizes the idea of something contributing to a larger result.

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