The process of removing rational thought or logical thinking from something; or the end of government food rationing systems.
From 'de-' (remove) + 'rationalization' (the act of making rational or the ration system itself). This combines two possible meanings: psychological (removing reason) and historical (ending rationing).
This word beautifully captures how 'rationalization' is used two completely different ways—it can mean making something logical, or it can mean the entire system of government rationing, so 'derationalization' is wonderfully ambiguous.
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