The process of removing social shame, disgrace, or negative attitudes from something, making it acceptable to discuss openly.
From de- (to remove) + stigma (Greek stigma meaning mark or brand) + -tization; a modern term emerging in late 20th-century social science and mental health discourse.
The destigmatization of mental illness, once considered shameful and hidden, has been revolutionized by public figures sharing their depression and anxiety—it's literally changed whether people feel safe seeking help, proving that words and attitudes shape who lives and who dies.
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