An electronic newsletter distributed via email to subscribers. It typically contains regular updates, news, or promotional content from organizations or individuals.
Formed by combining 'e-' (electronic) with 'newsletter'. The prefix 'e-' became popular in the 1990s with the rise of email and electronic communication, while newsletter dates back to the 17th century.
The first email newsletter was likely sent in the early 1970s, but the format didn't become mainstream until the 1990s with widespread internet adoption. Modern email newsletters achieve open rates averaging 20-25%, making them surprisingly effective marketing tools.
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