Gravure

/ɡrəˈvjʊr/ noun

Definition

A printing technique where an image is etched into a metal plate, and the sunken areas hold ink to create prints.

Etymology

From French gravure, derived from graver (to engrave), from Old French graver meaning to carve or scratch. The word evolved from the Latin gravis meaning heavy, as the engraving tool creates deep marks in the surface.

Kelly Says

Gravure printing is still used today for high-quality magazine printing and currency production—it's one of the reasons your dollar bills feel slightly raised and textured under your fingers!

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