A promotional deal or special price that is only available for a specified, usually short, period. Creates urgency by emphasizing the temporary nature of the opportunity.
This marketing phrase gained popularity in the 1920s with the rise of radio advertising and department store sales. It evolved from newspaper sale announcements into a cornerstone of modern advertising psychology.
Neuroscience shows that 'limited time' triggers the same brain regions associated with physical pain - literally making us hurt when we think we might miss out. This phrase has become so effective that it's now used even for digital products with unlimited inventory.
Complete word intelligence in one call. Free tier — 50 lookups/day.