Presario

/prɪˈsɑrioʊ/ noun

Definition

a brand name for Compaq computers, from Spanish meaning 'businessman'

Etymology

Spanish empresario 'businessman, entrepreneur' shortened to Presario

Kelly Says

Compaq chose 'Presario' to make their computers sound business-savvy and professional! It's from the Spanish word for entrepreneur - perfect marketing for the business computer market of the 1990s.

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