A series of presentations made by a company's management team to potential investors in various cities before an IPO or major financing. It's designed to generate interest and educate investors about the company's business and prospects.
From 'road' (Old English 'rad') meaning journey, and 'show' (Old English 'sceawian') meaning to display. The term originated in entertainment but was adopted by finance in the mid-20th century as companies began systematic investor education campaigns.
Modern roadshows have gone digital, but they're still crucial for IPO success - it's where management either convinces investors they're the next big thing or reveals red flags that kill the deal. A bad roadshow performance can force companies to withdraw their IPO entirely!
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