The act or process of making something seem greater or more important, or increasing someone's power, wealth, or status.
American spelling of 'aggrandisement', from Old French 'aggrandissement'. Noun suffix '-ment' appears in related words like 'establishment' and 'development'.
The pursuit of 'aggrandizement' drives much of human ambition—emperors, CEOs, and social media influencers all engage in it, just with different tools.
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