A rhetorical device where words with similar sounds are used close together for effect, like 'the big bug bit the bold boxer's back.'
From Latin 'ad-' (to) and 'nominare' (to name), coined by Roman orators. The prefix 'anno-' refers to names sounding alike, while '-ation' marks it as an action or process.
This fancy rhetoric term is why tongue twisters are so fun to say—our brains love when sounds repeat in unexpected ways, and ancient speakers used this trick to make speeches stick in people's memories.
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