Bespoke

/bɪˈspoʊk/ adjective

Definition

Made or produced to order for a specific person, custom-made rather than mass-produced.

Etymology

From the past tense of 'bespeak,' meaning 'to order in advance' or 'to indicate.' Originally from tailoring—a bespoken suit was one ordered beforehand with custom measurements, dating back to the 1600s.

Kelly Says

Bespoke started as a tailoring term and now means anything fancy and custom—from software to furniture. It's become trendy again because people want things made just for them, not mass-produced like everyone else's.

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