An unwanted tint or color bias in a photograph, video, or digital image, usually caused by incorrect lighting or camera settings.
Compound of 'color' and 'cast' (meaning a tint or shade). First used in photography in the early 20th century as cameras became sophisticated enough to reveal color imbalances.
Ever notice that photos taken indoors under yellow bulbs look weirdly orange? That's a colorcast—and it's why professional photographers obsess over 'white balance,' because our brains are incredible at ignoring color casts while cameras just record what's actually there.
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