Eurocentric

/ˌjʊəroʊˈsɛntrɪk/ adjective

Definition

Viewing or interpreting the world from a European or Western perspective, often with the assumption that European culture is superior or the center of importance.

Etymology

Blend of 'Euro-' (Europe) + 'centric' (centered); emerged in the 1960s-70s as scholars critiqued the bias of European-focused historical and cultural narratives.

Kelly Says

Eurocentrism reveals how power shapes storytelling—for centuries, European explorers were called 'discoverers' even when meeting thriving civilizations, showing how the perspective of the recorder shapes which stories get told and whose achievements get remembered.

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