To evoke means to bring a feeling, memory, or image into someone’s mind. A smell, sound, or picture can evoke strong emotions or past experiences.
It comes from Latin 'evocare', meaning 'to call out' or 'summon', from 'e-' (out) and 'vocare' (to call). Originally it meant calling out spirits or people, then extended to calling up memories and feelings.
When a song 'evokes' your childhood, it’s like your brain just got a phone call from the past. Artists rely on this power: they don’t just show you things, they quietly summon emotions you already carry inside.
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