Full of or characterized by enticement; highly tempting or alluring.
From entice + -ful, where -ful means 'full of.' This is an archaic or literary formation rarely used in modern English, favoring 'enticing' instead.
Why did 'enticing' win over 'enticeful'? Probably because -ing forms feel more active and descriptive than -full forms—'enticing chocolate' sounds fresher than 'enticeful chocolate,' even though they mean the same thing.
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